Heritage

The Story of David Yurman
The Story of
David Yurman
1942
The Beginning

David Yurman is born in October in Manhattan. Sybil Yurman (née Kleinrock) is born in December in the Bronx. Only two months and a few miles apart, their lives would one day become intertwined through love, art, and design.

Sybil Yurman
Sybil Yurman
David Yurman
David Yurman
1953
A Young Thinker

At the age of 11, David discovers a book in the local library depicting prehistoric cave paintings. He discovers the beauty of line and his love of art is ignited.

Lascaux cave painting
Lascaux cave painting
1958
Learning to
Direct Weld

David spends the summer before 11th grade in Provincetown, Massachusetts, a destination for bohemians and artists. There, he learns sandal making from Roger Rilleau and direct welding—the process of creating 3-dimensional forms from molten metal rods—from sculptor Ernesto Gonzales.

Learning to Direct Weld
Early 60s
Free Spirit

David hitchhikes to Big Sur, California, and immerses himself in the artistic renaissance of the beatnik generation. When he returns to New York, he moves to Greenwich Village, where he becomes an apprentice to renowned sculptor Jacques Lipchitz and eventually establishes his own sculpture studio on Sullivan Street.

Early 60s - Free Spirit
Early 60s - Free Spirit
1969
A Charmed Spirit

David meets Sybil while working for sculptor Hans Van de Bovenkamp in New York City. She would become his co-creator, his partner in business and life.

Sybil Yurman
Sybil Yurman
A painting by Sybil Yurman
A painting by Sybil Yurman
1970
Mastering Sculpting

David apprentices with Theodore Roszak, a leading figure of the Post-World War II New York school of modern sculpture.

David at the workbench
David at the workbench
A direct weld piece by David Yurman
A direct weld piece by David Yurman
1970s
A Business Begins
David designs the sculpted bronze Dante necklace as a gift for Sybil
David designs the sculpted bronze Dante necklace as a gift for Sybil. A gallerist falls in love with it and places a few in her gallery. They immediately sell out, launching the Yurman'™s first jewelry business.
Putnam Art Works
Putnam Art Works
David and Sybil create their earliest collections under the name Putnam Art Works, selling them at arts and crafts fairs around the country.
1979
Partners for Life
Partners for Life

In September, David and Sybil Yurman get married at Temple Emanu-El in New York. Afterward, they meet some friends for lunch, then head straight to a business meeting, planning to sell their company. Sybil still has bridal flowers in her hair when they arrive. The sale is supposed to be Sybil's wedding present, but the offer is too low; the prospective buyer says he doesn't believe the business is going to be very successful. The Yurmans walk away from the deal.

1980
Birth of the Brand
Birth of the Brand
Starlight Necklace skectches
Starlight Necklace skectches

David Yurman, the brand and company, is created, and later that year receives the Jury Award from the World Gold Council for the Starlight necklace, a precursor to the iconic Cable design.

1981
Pearl of a Design

David is awarded Designer of the Year by the Cultured Pearl Associations of America and Japan.

Pearl of a Design
1982
A New Generation

Evan Yurman is born in January. From a very young age, he shows an aptitude and love for design.

David and Evan
David and Evan
1983
A Design Icon

David Yurman introduces the first Cable bracelet. The Cable motif soon becomes the connecting element in every DY collection.

A Design Icon
1987
A Grand Debut

After just seven years in existence, David Yurman debuts in Basel, Switzerland at the World Watch and Jewelry Show—the world's largest event of its kind.

1997
Silver Ice

With the introduction of Silver Ice®, David Yurman is the first major designer to set diamonds in sterling silver, revolutionizing the world of fine jewelry.

Silver Ice bracelets
Silver Ice bracelets
The Yurmans introduce the Cable Watch Collection®
The Yurmans introduce the Cable Watch Collection® with the intention to design a "bracelet that tells time." All David Yurman timepieces are produced in La Chaux-de-Fonds, Switzerland.
1999
A Groundbreaking Campaign

The first major ad campaign is released, featuring model Amber Valetta shot by celebrated fashion photographer Peter Lindbergh. His black and white images will become legendary, embodying effortless American luxury and the joy of wearing beautiful jewelry.

A Groundbreaking Campaign
1999
The First Boutique

The first David Yurman flagship store opens on Madison Avenue.

The First Boutique
1999
Design for a Cause

Inspired by a sculpture he created more than 20 years prior, David Yurman designs the Angel pin to benefit Project ALS, which generates over $250,000 for Lou Gehrig's disease.

Design for a Cause
2001
Angels of Hope

The David and Sybil Yurman Humanitarian and Arts Foundation is established. David Yurman Angel Awards are presented to individuals who give the gift of time and funding to charity and the arts. Recipients include Steven Spielberg, Elton John, and Leonard Slatkin.

Steven Spielberg accepts his David Yurman Angel Award
Steven Spielberg accepts his David Yurman Angel Award
Angels of Hope
2003
A Timely Expansion

David Yurman SA, a watch company based in La Chaux-de-Fonds, Switzerland, is established to develop and build all David Yurman timepieces.

A Timely Expansion
The David Yurman headquarters moves to New York's Tribeca neighborhood

The David Yurman headquarters moves to New York's Tribeca neighborhood. An article from Time Magazine's Style & Design supplement lauds the new space.

The Yurman's son, Evan Yurman, joins the company

The Yurman's son, Evan Yurman, joins the company, and soon becomes the head of men's jewelry design.

2004
Daring Style

Kate Moss brings her inimitable charisma to David Yurman's campaigns.

Daring Style
2005
A Major Birthday

The company celebrates its milestone anniversary with an event, 25 Years of Classic American Design, at the Frick Collection in New York City.

A Major Birthday
2006
L.A. Times

David Yurman opens a flagship boutique on North Rodeo Drive in Beverly Hills.

L.A. Times
2006
A Beautiful Booth in Basel

At the World Watch and Jewelry Show in Basel, Switzerland, the David Yurman booth sets a new standard, winning an award for its design.

A Beautiful Booth in Basel
2006
The Art of Love

David Yurman introduces the Wedding Collection: unique engagement rings created with the eye and heart of a sculptor.

The Art of Love
The Art of Love
2008
Headed for Hong Kong

David Yurman's first international boutique opens in Hong Kong.

Headed for Hong Kong
2009
Time, Designed

The Classic™ timepiece for men is introduced. The watch features a round case—a first for the designer—in three hand, moon phase, and chronograph movements. The collection will go on to encompass sleek, beautiful designs for women, as well.

Time, Designed
2010
Grand Openings
David Yurman celebrates its 30-year anniversary
David Yurman celebrates its 30—year anniversary with the opening of the Townhouse, its new flagship boutique on Madison Avenue. The five-story converted townhouse honors the brand's dedication to beautiful design and craftsmanship, from the Cable-inspired staircase to door handles hand-sculpted by David Yurman himself.
This year also marks the debut of a David Yurman boutique in Paris
This year also marks the debut of a David Yurman boutique in Paris. When they visit for the opening, David and Sybil witness a spectacular fireworks display over the Eiffel Tower. This is the genesis of the Starburst Collection.
2010
The Ultimate Jewels

Evan Yurman debuts the High Jewelry Collection, one-of-a-kind designs that feature exceptionally rare and exquisite gemstones.

The Ultimate Jewels
2013
The Son Rises

Evan Yurman, David and Sybil's son, celebrates a decade as a key creative leader in the design of the Men's, Wedding, Timepiece, and High Jewelry collections.

The Son Rises
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